UD Trucks and sole distributor partner Tan Chong Industrial Equipment Sdn Bhd (TCIE) recently welcomed UPC Chemicals (Malaysia) Sdn Bhd as the new owner of UD trucks. UPC Chemicals had purchased 5 units of heavy-duty UD Quester through Edaran Setia Auto, TCIE’s authorized private dealer in the East Coast region.
This marks the start of a budding partnership between all parties as the new UD Trucks is the first and only truck brand owned by UPC Chemicals. For marking this milestone, a momentous truck handover event was held at UPC Chemicals’ Port Tank Farm in Kuantan, with attendance from all the companies’ management teams in celebration of this accomplishment.
Eddy Chan, Director, Sales and Marketing, UD Trucks Malaysia commented at the handover event, “The UD Trucks brand is highly notable for its Japanese craftsmanship and hands-on field approach which are key factors in creating reliable, durable, fuel-efficient and modern-looking trucks that are built to go the extra mile. The Quester truck was engineered with global technological know-how and safety principles to help customers stay ahead of the competition. With our long-time partner, TCIE’s extensive expertise in local sourcing and assembly, it allows the Quester to be an affordable heavy-duty vehicle that does not compromise on superior performance.”
Resonating Chan, Wong King Yoon, Chief Executive Officer, Tan Chong Industrial Equipment Sdn Bhd said, “I am confident that UPC Chemicals (Malaysia) Sdn Bhd is in good hands because Edaran Setia Auto already has TCIE’s full support in providing excellent UD Trucks aftermarket service and easily obtainable UD Genuine Parts through our vast service network. Our support will ensure that UD Quester trucks perform at their best and contribute to UPC Chemicals’ business by promoting uptime and maximising productivity.”
UPC Technology Corporation was founded in 1976 as a petrochemical products producer. In addition to continuously focusing on the core chemical business, UPC supports the development of specialty chemicals and logistics service businesses. With 7 manufacturing and logistics centers in China, UPC is expanding its business in the Asia Pacific and has been working closely with local raw material supplier BASF Petronas Chemicals Sdn Bhd to meet the demand of the rapidly growing ASEAN market.
“To meet the fast-growing business, we know that we should be better prepared to handle more deliveries. We need trucks that are robust, reliable, fuel-efficient and affordable to transport our products to customers in all over Peninsular Malaysia. Together with Edaran Setia Auto, who has been very graciously meeting all our demands, we believe that the new UD Quester will definitely help us increase our business productivity,” said Wu Weiting, General Manager, UPC Chemicals (Malaysia) Sdn Bhd.