The all new Isuzu ELF is set to perform with comfort and ease. A complete new development and not just a face-lift, it designed using computers and perfected by humans. In an event hosting dealers, customers and the media, Isuzu Malaysia unveiled this truck in MIECC, just outside Kuala Lumpur.

Yesterday, Isuzu had the grand launched of the all new Isuzu ELF at the Mines. The proceedings started with a press conference to provide the media with an overview and insightful details about the development of the latest generation Isuzu ELF. Welcoming the media were Kimitoshi Kurokawa, CEO of Isuzu Malaysia Sdn Bhd and Ryozo Tsukioka, Board Member of Isuzu Corporation Limited. The media was then given an in-depth explanation about the product planning and development of Isuzu ELF and light-duty market in Malaysia by Wan Zaqi Zacary.

The truck is designed to deliver, featuring a modern outlook and stylish features. The Isuzu ELF has gained a firm place in the market through years of leadership in major countries such as Japan, America, Australia and even in Malaysia.
“Our engineers spent many hours each day riding with truck users all over the world to learn how they use their vehicles. We learnt what drivers face each day, what they need and what they want from their truck” said Mr Kimitoshi Kurokawa, CEO of Isuzu Malaysia Sdn Bhd.

“With this new truck, given the demand for Isuzu light duty trucks, we should remain strong and we expect that we should be able to retain the leading position once again this year. We expect a total sales of 6,500 units of light-duty Isuzu trucks,” he added.

Durability
• Bigger Axle Capacity (up to 9.7 tons)
• Wider brake lining: More durable when carrying maximum load and contributes to longer-lasting brakes.

Exterior
• Bigger Halogen Headlamps.
• Excellent Ingress/Egress
• Vertical Outside Handles

Interior
• Biggest Cabin Space.
• Ergonomic Instrument Panel Design
• Central Locking and Power Window

Safety at its best
The all new Isuzu ELF comes with a wider windscreen and bigger side mirrors which offers extra visibility of surroundings and reducing blind spots (in compliance with UNECE regulation). Furthermore, it has load sensing proportioning valves that work as sensing the load on the vehicle and evenly distributing brake force to avoid skidding during sudden braking. The 6-stud Radial Tyres will contribute to durability when supporting heavier loads. Isuzu ELF even incorporates Hydraulic Brake Booster (HBB) which provide higher brake assist force with more durable brake lining. Drivers now have better protection against injury through rigorous active and passive safety design elements, making the all-new Isuzu ELF one of the safest trucks in the market today.

Isuzu applies their SEE-Global approach to the entire product portfolio. SEE stands for:
S- safety. Protecting drivers and cargo.
E-environment. Environment friendly product.
E-economy. Benefiting customers.