Automechanika Shanghai 2023 Breaking All-time Record in Visitor Numbers
The 2023 edition of Automechanika Shanghai proved exceedingly dynamic with all domains of the automotive supply chain coming together for marketing, trade, knowledge sharing and education. Participants praised the resources that were used to connect foreign and domestic buyers and suppliers, with the ultimate goal of building networks in the international business environment. In this regard, the organised networking opportunities and exhibition tours, amidst other services, were crowd favourites; local participants were afforded valuable opportunities to gain insightful perspectives on foreign markets, while international attendees could build a comprehensive understanding of the domestic automotive industry.
In the same way, activities on the show floor as well as fringe events fostered a sense of collaboration in addition to a shared vision for a sustainable and connected future. For example, the Innovation4Mobility Showcase delved into key pockets of the supply chain; Four Showcase Areas included the Innovation4Mobility Mainstage, Future Mobility Area, Green Repair Area and Customising x Tech Area. The concept revolved around the interplay between digitalisation, connectivity, sustainability, new energy, and aftermarket services, stemming from the growing demand for new mobility solutions and environmental protection in the automotive industry.
Amplifying these trends even further, the concurrent fringe programme saw a total of 77 fringe events take place over the course of four days. A crowd favourite was the debuting International Automotive Industry Conference 2023 Presented by Automechanika Shanghai. The conference series (including one main conference and five related events) covered all the major global automotive forecasts, policy updates and opportunities moving into 2024 and beyond.
In terms of participation, the turnout of visitors at the fairground broke an all-time record set at the previous 15th edition, growing by 16 percent to reach a total of 185,284. Internationalism grew by 19 percent with players representing 177 countries and regions like Australia, Brazil, Germany, India, Malaysia, South Korea, Taiwan, Thailand, Türkiye, and the UAE (amongst the highest representation).
Furthermore, the show hosted 5,652 exhibitors from 41 countries and regions, including 16 pavilions from France, Germany, Indonesia, Italy, Japan, Korea, Malaysia, Poland, Singapore, Spain, Taiwan, Thailand, Turkey, the UAE, the UK, and the US.
As a result, the global participation garnered strong recognition; feedback uncovered that these attendees relished in the interactions between domestic and overseas markets as many global buyers and suppliers were able to reconnect in-person for the first time in Shanghai since 2019. As a result, the convergence greatly contributed to a successful end-of-year gathering, offering an even bigger focus on electrification, connectivity and sustainability.
The show received vast attention from both the trade and mass media, with viewership surpassing the 40 million mark in domestic and overseas channels.